Hello, I'm

Yifei Wu

Marketing & Creative Production

I connect brands and communities through social media, event marketing, creator campaigns, and visual storytelling.

Good ideas travel further.
Different perspectives.
Better stories.
Brands · People · Culture · Impact
SEATTLE / CREATIVE / STRATEGY
⌖ Seattle ♡ Social ▣ Events ◎ Creator Campaigns
✳ Cross-cultural marketing ✳ Visual storytelling ✳ Social-first campaigns ✳ Community building ✳ Creative problem solving
Selected projects

Selected Work

Real projects, hands-on execution, and work across marketing and production.

About me

Strategy with a creative lens.

I'm a Seattle-based marketer and content creator studying Marketing and Information Systems at the University of Washington. I like turning audience insight into ideas people can actually experience — through campaigns, events, communities, and visual content.

My work sits between planning and execution. I enjoy figuring out what a brand should say, who it needs to reach, and how to make the final experience feel human.

Cross-culturalU.S. + China perspective
CommunityCreators, events, audiences
Hands-onStrategy through production
Say hello

Let's Connect